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How to Select Digital Signage Media Player?

by Chung

In today’s world, the amount of media and information that needs to be consumed by audiences has increased greatly. The need to deliver interesting and compelling content via digital signage has also increased. Digital signage media players are responsible for providing the content to your audience on whichever device they’re using—be it their smartphone, tablet, computer, or television. This guide will go over 7 things you should know when selecting an android digital signage player so that you can choose the right one for your needs.

Display Technology

A display is made up of a screen and software. Before you decide which screen size and technology (LED, LCD, etc.) will work best for your needs, think about how many displays you’ll need in total, what size they should be and what screen resolution you need to achieve optimal performance. In general, it’s better to have one large display than many smaller ones. A larger display will draw more attention—and drive sales or increase awareness—more effectively than multiple smaller screens would.

Display Size

Consider not only what you will be showing on your digital signage but also how big it needs to be. If you’re planning on making an informational slideshow with an image and some short text, you won’t need anything too large. However, if you want customers or employees to be able to watch videos or full-length promotional commercials, then make sure that your digital signage media player can support them.

Number of Displays

The number of displays you need will vary depending on how much information you want to display, how often, and what type of content. For example, if you wish to flash messages or post pictures occasionally, one display will be sufficient for your needs. On the other hand, if you want users in your office lobby or airport terminal to be able to view schedules, alerts, and updates, then more than one screen may be required.

Performance & Capabilities

It’s vital to understand what your displays can support. This includes resolution, performance, scalability, and connectivity (to name a few). For example, if you’re planning on streaming video or audio content, does your display offer HDMI? Will it play back locally stored files like .mp4? What kind of speakers does it have? Is there an option for an external amplifier with built-in surround sound capability?

Remote Management Options

At any point in time, you should be able to manage your media players remotely. If you can’t, what’s even the point of having them? The only exception is if you have an extremely tight budget, you will get good options that are often worth paying for. A great remote management tool will give you access to multiple devices, keep logs of all traffic and activities on your network and provide detailed reports on its performance.

Cloud vs. On-premises Solutions

Deciding whether or not to go with a cloud-based solution versus an on-premises one will largely depend on your budget and how much control you want over your content and infrastructure. The main consideration in favor of cloud solutions here is that they’re significantly less expensive, which is always a big plus.

Conclusion

There are many types of technology available for android digital signage media players, such as LED, LCD, or Projection. It’s up to you, with your specific business needs and goals in mind, which technology will serve you best. When choosing your system, it’s important to consider these seven factors so that you can have peace of mind in knowing that you have selected a reliable and cost-effective solution.

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